Generated with sparks and insights from 38 sources

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Introduction

  • Interest Rates Impact: Rising interest rates have significantly impacted multi-tenant retail transaction velocity, making debt more expensive and returns more challenging for investors.

  • Transaction Velocity Trends: Over the past five years, multi-tenant retail transaction velocity has fluctuated, with notable highs in 2021 and 2022, and a significant drop in 2023 due to increased interest rates.

  • Economic Resilience: Despite economic challenges, the multi-tenant retail sector has shown resilience, with strong retail sales and investor interest in grocery-anchored centers.

  • Lead Generation Strategies: Effective strategies for generating commercial real estate leads include using data platforms, creating custom landing pages, and leveraging social media and niche marketing.

  • Cold Calling: Cold calling remains a viable method for generating leads in commercial real estate, though it should be part of a broader outreach strategy.

Interest Rates Impact [1]

  • Higher borrowing costs: Rising interest rates have made borrowing more expensive, directly impacting commercial property prices.

  • Economic slowdown: Increased interest rates can slow economic activity, reducing demand for commercial properties.

  • Investor challenges: Higher interest rates have made it more difficult for investors to achieve accretive returns, pushing many to the sidelines.

  • Bid-ask spread: The gap between what buyers are willing to pay and what sellers are asking has widened due to higher interest rates.

  • Debt leverage: With debt leverage down and interest rates up, the commercial real estate market faces significant challenges.

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Transaction Velocity Trends [1]

  • 2018: 2.91% average interest rate, 5.32% average multi-tenant velocity, 2,403 transactions.

  • 2019: 2.14% average interest rate, 5.35% average multi-tenant velocity, transactions on par with 2018.

  • 2020: 0.89% average interest rate, 3.18% average multi-tenant velocity, significant impact from the pandemic.

  • 2021: 1.45% average interest rate, 6.22% average multi-tenant velocity, market correction began.

  • 2022: 2.95% average interest rate, 7.12% average multi-tenant velocity, record-breaking transactions.

  • 2023: 3.86% average interest rate, 3.15% average multi-tenant velocity, significant drop in transaction volume.

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Economic Resilience [1]

  • Retail sales strength: Year-over-year retail sales have continued to strengthen, supporting the multi-tenant retail sector.

  • Grocery-anchored centers: These centers have become particularly attractive to investors due to their resilience during economic downturns.

  • Consumer confidence: High consumer confidence and spending have supported the retail market, even during challenging times.

  • Investor interest: Despite economic challenges, there remains a steadfast level of interest in multi-tenant retail investments.

  • Adaptation: The sector has adapted to changing consumer preferences, such as the shift to online shopping and curbside pickup.

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Lead Generation Strategies [2]

  • Data platforms: Use platforms like CoStar and LoopNet to gather information and find leads.

  • Custom landing pages: Create specific landing pages for different types of commercial real estate leads.

  • Social media: Leverage platforms like LinkedIn, Facebook, and Instagram to connect with potential clients.

  • Niche marketing: Focus on specific subtypes of commercial real estate to target your marketing efforts more effectively.

  • Expired listings: Target expired listings with thoughtful scripts and letters to generate leads.

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Cold Calling [3]

  • Viability: Cold calling remains a viable method for generating leads in commercial real estate.

  • Part of broader strategy: It should be part of a larger mix of outreach efforts.

  • Optimization: Optimize the cold calling process to ensure it is worthwhile.

  • Scripts: Use effective cold calling scripts to engage potential clients.

  • Persistence: Consistent and persistent efforts are key to success in cold calling.

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